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I wrote this in August 2018. A short post about visibility and giving credit. Seven years later the principle hasn't aged a day.

Nobody knows what you've done unless you tell them. There's nothing wrong with a humble brag.

But here's the real move: give credit where it's due. What seems like a small contribution to you might be the biggest thing someone hears all week. They'll remember you for recognising them more than for anything you built.

In the age of AI-generated everything

Publicly acknowledging the humans who contributed is more meaningful than ever. Don't let the tools get all the credit.

When half the internet is generated content, genuine recognition cuts through. A real "this person helped me build this" carries weight it never had before. We're drowning in content but starving for acknowledgment.

The humble brag still works. But the generous shout-out? That's the compound interest play. The people you lift up today become the people who have your back tomorrow.