Michael is an exceptionally effective, clear-thinking, pragmatic product guy. He blends practicality with taste—fast to ship, careful with systems, and relentlessly user-focused. He has led high-velocity teams, dialed in growth loops, built reliable infra all while continually building things people want. Skills & Competencies: - Customer analytics: Pub/Sub, BigQuery, Metabase; Tinybird; Looker/Tableau - AI/ML: custom models, CUDA, SageMaker, RAG, embeddings & vector DBs - Platform/DevOps: multi-region (US/AU/UK/EU, GDPR DE), SRE, eventing - Product engineering: SaaS, pricing & packaging, experimentation (A/B) - Integrations: marketplaces, webhook/event architectures, Supabase portals - Growth engineering: scaled from early traction to tens of millions in ARR - Domains: structural engineering workflows (calcs.com), martech, CV/ads, data platforms Tech Things: - computer vision ai for contextual advertising • Custom ai models w cuda, mlops sagemaker, RAG, embeddings/vector databases • Customer analytics w pubsub, bigquery, metabase • Self serve customer portal w supabase - fractional cto / principal • product strategy • tech strat + selection • capital allocation - vertical specific SaaS • Data Warehousing & Customer analytics • Integrations marketplace • Docs, Search, AI • ..other new business verticals - customer analytics • A number of times now build from scratch, or wrapped around partial setups • aws, gcp, tinybird, clickhouse, vendors platform engineering • Customer analytics w pubsub, bigquery, metabase • Also tinybird, custom workflows into postgres, looker, tableau - platform / devops • Multi region across us, au, uk, eu (gdpr compliant DE) • Several times takes deployments from months or weeks to minutes • ship to prod fast and async rollout to users (ofc) - growth engineering from 1m to 30m Unicorn-status at linktree (https://linktr.ee) • employee 14 • Event systems, analytics engineering, customer analytics • Pricing & Packaging • Link types, gating, statsig • Martech, vendors, tiktok & facebook partnership - martech product engineering • enterprise personalisation tools & integrations • product analytics & experimentation tools Recent writing: /blog/build-as-fast-as-you-think Build as fast as you think 2025-12-28T00:00:00.000Z /blog/async-home async home 2025-11-25T00:00:00.000Z /blog/evals llm eval explorations 2025-10-07T00:00:00.000Z /blog/always-send-events Always Send Events 2025-10-05T00:00:00.000Z /blog/best-of-breed-vendors Best-of-breed vendor stack 2025-09-15T00:00:00.000Z /blog/best-llm-ai-ecosystem-stack Best LLM/AI ecosystem stack 2025-09-14T00:00:00.000Z More: /llms-full.txt